Packaging Design

I HELP BRANDS OF ALL SIZES COMMUNICATE THEIR UNIQUE BRAND STORY

70% of our purchasing decisions are made at the shelf, with packaging design heavily influencing our choices. It can influence our perception of quality, value and recognition. As a Packaging Designer, I help brands to make an emotional connection with their consumers.

Consumers want to know the story behind your product and what it is that makes you different from your competitors. I can help you tease out your brand story – It should encompass your companies ambitions, personality, your values and beliefs. For consumables, I dial up on those all important ‘taste cues’ through strategic visual imagery, typography and colour prompts. This will help you to connect with your consumer, make your product more memorable and bring your brand to life.

“Whether you are looking for a line extension, a totally new offering or brand repositioning, I will work with you to bring added value to your packaging design – making it more attractive to your consumers”

As part of the design process I can create photorealistic 2D and 3D renders of your packaging designs, exploring different packaging formats and materials, along with my recommendations, so that you see a representation of how your packaging can look before deciding on your preferred creative route. I work to best practice industry standards ensuring that your final artwork is produced according to specifications agreed with the printers and manufactures.

When you passionately believe in your packaging, you can confidently go to market knowing that your product looks like a brand leader!

With extensive experience in the food and consumer goods industry, navigatebydesign is passionate about helping brands of all sizes communicate their unique brand story. I’ve worked with household names such as Kerryfoods, Unilever and Dunnes stores as well as many start up businesses.

For examples of how I can help to bring your packaging to life, please take a look through the packaging case studies in the portfolio section. To find out more about these services drop me a line and let’s start the conversation.

What’s included?

My most popular PACKAGING REQUESTS INCLUDE THE FOLLOWING:

  • Briefing & Brief Back
  • Analysis of Competitors
  • Identity Strategy, Visual Style,
    Key Messages & Positioning
  • Packaging Concepts & Development
  • Refinements
  • In-situ on Shelf Brand Positioning
  • 2D and 3D Photo Renders
  • Artworking & Keylines

If you need something that’s
not listed above, please
enquire directly.

View Portfolio

WHEN YOU PASSIONATELY BELIEVE IN YOUR PACKAGING, YOU CAN
CONFIDENTLY GO TO MARKET KNOW THAT YOUR PRODUCT LOOKS LIKE A BRAND LEADER.

Let’s Work Together

If you feel your branding or design could work harder for your business,
why not s
chedule a consultation with navigatebydesign.

Fill out the quick contact form below and let’s start the conversation.